Market Research Analysts and Marketing Specialists H-1B Salaries (2026)

DOL occupation 13-1161 · common titles: Market Research Analyst, Marketing Specialist, Marketing Analyst, Business Development Specialist

Short answer

The median H-1B salary for market research analysts and marketing specialists is $91,270 in FY2026 so far, across 4,416 certified filings. The middle half earn $72,800 – $124,834, and pay is up 14% since FY2024.

Median

$91,270

FY2026 so far

Filings

4,416

1% of all H-1B filings

Top 10%

$162,000+

90th percentile

Change since FY2024

+14%

$80,000 → $91,270

FY2026 so far · number of filings by salary

Salary distribution

Darker bars hold the middle 50% of filings. Bars are $20k wide; the first and last bars include everything below and above.

DOL prevailing-wage level

Median pay by experience level

Level I · entry$65,000 · 1,019
Level II · qualified$82,751 · 1,617
Level III · experienced$104,000 · 854
Level IV · fully competent$142,800 · 865

Median salary and number of filings at each wage level.

FY2026 so far

By state

StateFilingsMedianMiddle 50%
California1,240$98,322$73k – $145k
New York820$102,482$82k – $133k
Texas408$80,950$66k – $105k
Washington374$133,450$101k – $150k
New Jersey267$85,000$71k – $116k
Florida183$76,000$68k – $99k
Illinois166$84,000$66k – $105k
Massachusetts157$96,900$81k – $110k
Georgia121$71,600$65k – $100k
Pennsylvania61$73,600$65k – $90k

FY2026 so far

Top employers for this job

EmployerFilingsMedian
Amazon.com Services LLC210$130,000
TT Commerce & Global Services LLC148$130,000
Microsoft Corporation103$163,400
Google LLC89$170,000
Adobe Inc.37$158,674
Apple Inc.33$172,100
Amazon Web Services, Inc.28$143,026
Amazon Advertising LLC21$133,334
Meta Platforms, Inc21$195,000
Workday, Inc.18$96,350

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Market Research Analysts and Marketing Specialists H-1B salary questions

What is the average H-1B salary for market research analysts and marketing specialists?

The median is $91,270 across 4,416 certified H-1B filings in FY2026 so far. The middle half earn $72,800 to $124,834, and the top 10% earn $162,000 or more.

Which state pays H-1B market research analysts and marketing specialists the most?

Among the 10 states with the most filings, Washington has the highest median at $133,450 (374 filings).

Which company sponsors the most H-1B market research analysts and marketing specialists?

Amazon.com Services LLC, with 210 certified filings in FY2026 so far at a median of $130,000.

Source: U.S. Department of Labor, Office of Foreign Labor Certification LCA disclosure data, decisions through Jun 30, 2026. Salaries are annualized base wages from the filing and exclude bonus and stock. A certified LCA is not an approved H-1B petition. Updated Oct 4, 2026.