The United States has expanded its Visa Waiver Program (VWP) and tightened ESTA (Electronic System for Travel Authorization) rules in 2025, setting off a rush of transatlantic travel and prompting Europe to speed up its own digital border systems ahead of a series of major deadlines this year.
VWP expansion and Romania’s accession

The VWP, which allows short visits for tourism or business without a traditional visa, now covers 41 countries, with some counts rising to 42 after the addition of Romania.
- Romanian officials had campaigned for years to join the VWP.
- Washington’s assessment found Romania met strict U.S. security and information‑sharing standards.
- For many Romanians, the change replaces long waits and repeated B‑1/B‑2 visa interviews with a quick online travel authorization.
New ESTA requirements and airline enforcement
Under the tougher rules, travelers from all VWP countries must now:
- Submit their ESTA applications at least 72 hours before departure.
- Hold a biometric passport (with an electronic chip symbol on the cover).
Airlines have been instructed to deny boarding to passengers who:
- Do not have a valid ESTA approval, or
- Present older, non‑biometric passports.
These measures raise the stakes for last‑minute travelers who once relied on approvals issued just hours before a flight.
Stricter consular screening for non‑VWP applicants
U.S. officials have increased security checks at consulates worldwide. Key changes include:
- Stricter screening for standard B‑1/B‑2 visa applicants not covered by the VWP.
- More frequent requirements for in‑person interviews.
- Consular officers spending more time reviewing ties to home countries and travel history.
Travel agents and immigration lawyers report that these shifts have lengthened appointment wait times in several cities.
Surge in travel demand from VWP countries
The sharper focus on visa‑free travel has produced a surge in demand from citizens of VWP countries. Travel firms in Europe and Asia report:
- Strong bookings to U.S. cities for the second half of 2025.
- Particularly high interest from first‑time visitors who view the current combination of VWP access and clear ESTA rules as a window of opportunity.
Analysis by VisaVerge.com notes Romania’s accession has a symbolic effect across Eastern Europe, with other countries watching to see whether similar security upgrades and closer cooperation with Washington could lead to future membership.
Europe’s digital border systems: ETIAS and EES
Europe is moving quickly to mirror the U.S. model of pre‑travel digital checks.
ETIAS (European Travel Information and Authorisation System)
- Start date: May 2025.
- Who it affects: U.S. citizens and other non‑EU visitors who do not need visas for Schengen Area travel.
- Requirement: Fill out an online form before flying to or entering Schengen countries.
- Validity: Expected to be valid for three years or until passport expiry, allowing multiple entries.
- Officials call ETIAS similar to the U.S. ESTA system.
EES (Entry/Exit System)
- Rollout: Also planned for May 2025.
- Function: Replaces passport stamps with biometric checks at airports and land borders.
- Data collected: Fingerprints and a facial photo recorded on first entry; arrivals and departures logged digitally.
- Purpose: Border guards say EES will make it easier to spot overstays.
- Concerns: Privacy advocates worry about large databases and data protection.
United Kingdom: ETA rollout
The UK, outside the EU, is implementing a parallel system:
- Effective from: January 8, 2025.
- Scheme: Electronic Travel Authorization (ETA) for many non‑visa nationals, including U.S. travelers.
- Fee: £10.
- Validity: Two years.
- British officials say the ETA will give better advance knowledge of arrivals, similar to the U.S. ESTA screening for VWP travelers.
How this changes travel behavior
Together, these measures shift the travel process from last‑minute border checks to pre‑travel digital screening. Travelers will often need approvals days or weeks before travel rather than simply arriving at the border with a passport.
Supporters argue the model:
- Improves security by checking names against watchlists early.
- Identifies patterns (e.g., frequent short trips) that might indicate unauthorized work.
Critics warn that tighter systems can:
- Generate false hits,
- Cause sudden rule changes, and
- Create confusion for older or less tech‑savvy travelers.
Plan ahead: official guidance emphasizes completing authorizations early and not treating them as mere formalities.
Official advice and resources
U.S. authorities advise VWP travelers to:
- Complete ESTA applications well before buying non‑refundable tickets.
- Check that passports are biometric (look for the electronic chip symbol).
The U.S. Department of State details current VWP rules and country lists on its website: https://travel.state.gov. The site includes guidance for people who may have visited conflict zones or hold dual nationality from countries under U.S. security laws.
European institutions send a similar message:
- Apply for ETIAS early; do not treat it as a formality.
- The official ETIAS portal is at https://europa.eu/etias. It explains that travelers may be asked about past trips, security concerns, or health issues, and that some applications will require longer manual review rather than an instant decision.
- Airlines and train operators must check ETIAS and EES records before boarding passengers for Schengen‑bound trips.
In Britain, the government’s guidance is available at https://www.gov.uk/electronic-travel-authorisation, which outlines ETA rules, covered nationalities, and future additions.
Quick comparison table of the key systems
| System | Start / Effective | Who it affects | Validity | Key features |
|---|---|---|---|---|
| ESTA (U.S.) | 2025 rules tightened | VWP country citizens | Varies per approval | 72‑hour application rule; biometric passport required; airlines deny boarding without valid ESTA |
| ETIAS (EU) | May 2025 | Non‑EU, visa‑exempt visitors to Schengen | ~3 years or until passport expiry | Online pre‑travel authorization; may require manual review |
| EES (EU) | May 2025 | Short‑stay visitors to Schengen | N/A (entry/exit log) | Biometric entry/exit logging (fingerprints + facial photo) |
| ETA (UK) | Jan 8, 2025 | Many non‑visa nationals (incl. U.S.) | 2 years | £10 fee; online authorization required before travel |
What travelers should do now
- Apply for required authorizations (ESTA, ETIAS, ETA) well before booking non‑refundable travel.
- Verify passports are biometric if traveling under VWP rules.
- Expect potential manual reviews and plan extra time for unexpected delays.
- Consult official portals for the latest guidance:
- U.S. VWP/ESTA: https://travel.state.gov
- ETIAS: https://europa.eu/etias
- UK ETA: https://www.gov.uk/electronic-travel-authorisation
For now, the combined effect of a wider VWP, stricter ESTA checks, Romania’s entry, and Europe’s shift to ETIAS, EES, and the UK ETA has produced a more digital — and more complex — map of cross‑border travel. Millions of travelers are being pushed to secure permissions well before packing their bags, while governments race to align security, tourism, and technology as 2025 unfolds.
In 2025 the U.S. expanded the Visa Waiver Program, adding Romania, and tightened ESTA requirements: applications must be filed 72 hours before departure and travelers need biometric passports. Airlines will deny boarding without valid ESTA or biometric documents. Consular screening for non‑VWP B‑1/B‑2 visas has been intensified, increasing wait times. Europe and the UK are implementing ETIAS, EES, and ETA, shifting travel toward pre‑travel digital authorizations and biometric border checks.
